Privacy Policy

Last updated: 01/09/2026

Slaney Flour respects your privacy and is committed to protecting your personal data.

This Privacy Policy explains how we collect, use, store and protect personal information when you visit our website, contact us, submit an enquiry, or interact with us online.

This policy applies to the Slaney Flour website and any personal data collected through our website forms, email communications, business enquiries and related digital activity.

1. Who We Are

Slaney Flour is a modern Irish milling business rooted in Wexford, built around milling expertise, quality, provenance and responsible production.

For the purposes of data protection law, the data controller is:

Company Name: Slaney Flour Limited
Registered Address: Y21 R8C6, Co. Wexford, Ireland
Email: info@slaneyflour.ie
Phone: +353 53 937 3200

If you have any questions about this Privacy Policy or how your personal data is handled, please contact us using the details above.

2. Personal Data We May Collect

We may collect and process the following types of personal data:

Information you provide directly

This may include:

Name
Company name
Email address
Phone number
Job title or role
Business enquiry details
Supplier or partner enquiry details
Message content submitted through website forms
Any information you choose to include when contacting us

Website and technical information

When you visit our website, we may collect limited technical information, such as:

IP address
Browser type and version
Device type
Pages visited
Time and date of visit
Referral source
Website usage information
Cookie preferences

This information helps us understand how our website is used and how we can improve it.

Business communication information

If you contact us by email, phone or through another communication channel, we may keep a record of the communication in order to respond to your enquiry and manage the relationship.

3. How We Collect Personal Data

We collect personal data when you:

Visit our website
Submit a contact form
Submit a trade or business enquiry
Request information about Slaney Flour
Contact us by email or phone
Interact with us through social media or digital platforms
Provide information as a supplier, grower, partner or commercial contact

We may also receive business contact information from partners, suppliers or publicly available professional sources, where appropriate and lawful.

4. Why We Use Your Personal Data

We use personal data for the following purposes:

To respond to enquiries
To manage trade, supplier, grower or partnership requests
To communicate with customers, suppliers and business contacts
To provide information about Slaney Flour, our flour, our partners and our services
To manage website contact forms and communications
To improve our website and user experience
To maintain business records
To support website security and technical performance
To comply with legal and regulatory obligations

We will only use your personal data where we have a valid legal basis to do so.

5. Legal Basis for Processing Personal Data

Under data protection law, we must have a legal basis for using personal data. Depending on the context, we may rely on one or more of the following legal bases:

Consent

We may rely on consent where you have clearly agreed to a specific use of your personal data, such as signing up to receive updates or communications.

Contract

We may process your personal data where it is necessary to take steps before entering into a contract or to fulfil a contract with you or your organisation.

Legitimate Interests

We may process personal data where it is necessary for our legitimate business interests, provided those interests do not override your data protection rights.

This may include responding to business enquiries, managing customer or supplier relationships, improving our website, and protecting our business.

Legal Obligation

We may process personal data where required to comply with a legal or regulatory obligation.

6. How We Use Website Analytics and Cookies

Our website may use cookies and similar technologies to support website functionality, understand website performance and improve the user experience.

Cookies may help us understand how visitors use the website, which pages are viewed most often, and how users interact with our content.

Where required, non-essential cookies will only be used with your consent.

For more information, please refer to our Cookie Policy.

7. Marketing Communications

We may use your contact details to send updates or information about Slaney Flour where you have provided consent or where we have another lawful basis to do so.

You can opt out of marketing communications at any time by using the unsubscribe option in our emails or by contacting us directly.

We will not sell your personal data to third parties.

8. Who We Share Personal Data With

We may share personal data with trusted third parties where necessary for business, technical or legal purposes.

This may include:

Website hosting providers
Email service providers
IT and security providers
Website developers or technical support providers
Analytics providers
Professional advisers
Legal, regulatory or public authorities where required by law

Where third-party service providers process personal data on our behalf, they are required to protect it and only use it in accordance with our instructions and applicable data protection law.

9. International Data Transfers

Some service providers may process personal data outside the European Economic Area.

Where this happens, we will take appropriate steps to ensure that personal data remains protected in accordance with applicable data protection law. This may include the use of approved contractual safeguards or other lawful transfer mechanisms.

10. How Long We Keep Personal Data

We will only keep personal data for as long as necessary for the purpose for which it was collected, including for legal, accounting, reporting or business record purposes.

Typical retention periods may include:

Contact form enquiries: retained for as long as necessary to respond and manage the enquiry
Business enquiries: retained for the duration of the business relationship and a reasonable period afterwards
Supplier or partner information: retained for as long as needed to manage the relationship
Marketing preferences: retained until you unsubscribe or withdraw consent
Website analytics data: retained according to the settings of the relevant analytics platform

Retention periods may vary depending on the nature of the data and the reason it is being processed.

11. How We Protect Personal Data

We take appropriate technical and organisational measures to protect personal data against unauthorised access, loss, misuse, alteration or disclosure.

These measures may include:

Secure website hosting
Access controls
Password protection
Data minimisation
Regular website maintenance
Appropriate technical security measures
Use of trusted service providers

While we take reasonable steps to protect personal data, no website or online transmission can be guaranteed to be completely secure.

12. Your Data Protection Rights

Under data protection law, you may have the following rights:

The right to access your personal data
The right to request correction of inaccurate personal data
The right to request deletion of your personal data
The right to restrict processing of your personal data
The right to object to processing
The right to data portability, where applicable
The right to withdraw consent, where processing is based on consent
The right to lodge a complaint with a supervisory authority

To exercise your rights, please contact us using the details provided in this Privacy Policy.

We may need to verify your identity before responding to certain requests.

13. Complaints

If you are unhappy with how we handle your personal data, please contact us first so we can try to resolve the issue.

You also have the right to lodge a complaint with the Data Protection Commission in Ireland.

Data Protection Commission
21 Fitzwilliam Square South
Dublin 2
Ireland
Website: www.dataprotection.ie

14. Links to Other Websites

Our website may contain links to third-party websites, including partner websites, social media platforms or external resources.

We are not responsible for the privacy practices, content or security of third-party websites. We recommend reviewing the privacy policies of any external websites you visit.

15. Children's Privacy

Our website is not intended for children, and we do not knowingly collect personal data from children.

If we become aware that we have collected personal data from a child without appropriate consent, we will take steps to delete it.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business, website, legal obligations or data processing practices.

The updated version will be published on this page with a revised "Last updated" date.

17. Contact Us

If you have any questions about this Privacy Policy or how your personal data is used, please contact:

Slaney Flour Limited
Registered Address: Y21 R8C6, Co. Wexford, Ireland
Email: info@slaneyflour.ie
Phone: +353 53 937 3200